At Chams Store , each piece tells a story. One of tradition meeting modernity, one of modesty enhancing elegance. To showcase our world and our brand new collection, we recently organized a photoshoot that was as warm as it was authentic—and we're thrilled to reveal the behind-the-scenes.
🌟 An experience between passion, creativity and complicity
The shoot took place in a friendly atmosphere, filled with laughter, shared moments, and a lot of emotion. Our models of the day , talented and radiant young women, agreed to play the game and embody our values with grace.
🙏 A huge thank you to Fanta Sylla, Aïssatou Bibi Mohamadou, Ndioro Diouf and Aliyah for their presence, their energy, and their trust.
📷 A photographer with a unique perspective
Behind the lens, we were fortunate to collaborate with Kornélia Elsa Wandeu , a passionate image artist who captured the very essence of our brand. Thanks to her expert eye and sensitivity, each shot is an ode to elegance and simplicity.
🛍️ A brand driven by youth and passion
Chams Store is much more than a boutique: it's a project born from the desire of young students passionate about offering refined clothing, respectful of traditions and suitable for all occasions. Abayas, Djellabas, elegant ensembles... Each item is carefully chosen, so that everyone can feel beautiful and comfortable.
🎉 And that's just the beginning...
We're proud of how far we've come and eager to reveal what's coming next. In the meantime, discover our collections directly on our website:
👉 www.chamshold.com
And if you haven't already, take advantage of our special Aid offer :
-10% on all orders